Wanmu Shengyuan, a leading solid wood furniture enterprise, has built an R&D management platform using SIPM/PLM.

 

Company Background

Shanghai Wanmu Shengyuan Home Co., Ltd., headquartered in Shanghai, operates the sub-brand "Yuanshi Muyu," which now employs over 5,000 people. The company integrates design, manufacturing, and sales of furniture and home furnishings, and has become one of China's most recognized solid wood furniture enterprises. Since its inception, it has adhered to the brand mission of “Creating Healthy Furniture for a Better Life,” consistently ranking #1 in sales within the pure solid wood furniture category for over a decade—significantly outperforming its closest competitor.The company has fully expanded across multiple channels, including New Retail, Douyin (TikTok), JD.com, Pinduoduo, Vipshop, and Amazon. Its online presence boasts more than 15 million followers. In recent years, it has aggressively expanded its offline footprint, with over 1,000 stores nationwide spanning 30 provinces and more than 255 cities, delivering high-quality products and services to nearly ten million households across China.Committed to building a national brand of healthy furniture in China, the company also aims to provide a platform for ambitious young professionals to grow and succeed. Over the next two years, it plans to expand its New Retail offline stores to 2,000 locations and achieve annual sales exceeding RMB 20 billion—all while staying true to its original mission of offering consumers an ever-better shopping experience.

 

Project Objectives

The implementation of the SIPM/PLM project aims to achieve the following goals:

Streamline and standardize R&D management processes by formalizing them into reusable project templates, thereby improving planning efficiency and ensuring standardized control throughout the R&D project lifecycle.

Ensure consistency of technical documentation by routing all drawings, documents, and technical files generated during product development through system workflows. Authorized personnel will access and print these documents exclusively from the system (with permission controls), guaranteeing that on-site technical documents always match the latest versions in the system.

Establish a clear and comprehensive product structure, enabling users to:Trace downward to view all sub-components of a given part (forward traceability), andTrace upward to identify the parent assemblies to which a component belongs (backward traceability), facilitating efficient design queries and reuse.

Integrate project management with product design to build a unified product data model centered around the Bill of Materials (BOM), linking materials, 3D models, drawings, and related documents. This enables seamless user operations such as uploading, downloading, searching, referencing, modifying, and comparing design data.

Leverage the speed and traceability of digital networks to gradually implement electronic notification, approval, and review mechanisms—replacing error-prone and forgettable manual processes.

Implement end-to-end control over engineering change orders (ECOs) throughout the product lifecycle—from initiation and output to execution and closure—ensuring that all technical changes are properly controlled and executed in a standardized manner.

Connect enterprise-wide information flows by integrating PLM with other systems such as DingTalk, enabling seamless data exchange and collaboration across platforms.

Standardize document management practices by unifying the governance of product-related deliverables—including drawings, inspection standards, product specifications, technical documentation, project files, and coding rules—and establishing a consistent documentation management framework.

 

Enhance organizational knowledge retention and reuse by leveraging the PLM system’s knowledge management platform to systematically capture design experience and progressively build a scientific, comprehensive knowledge base—thereby elevating R&D, process engineering, and project management capabilities.

 

 

Requirements Management:The Planning department enters approved proposals into the system according to various classification schemes and uploads supporting materials—such as reference images—as formal project initiation requirements, which serve as the foundation for all subsequent deliverables.Access permissions are controlled at each classification node, including field-level restrictions, to prevent premature disclosure of development information.Each requirement is associated with multiple tabs categorizing related data—including new product groups, appearance renderings, technical documents, and components—facilitating efficient data utilization and retrieval.Additionally, a dedicated interface for temporary tasks is linked directly under each requirement, enabling requirement owners to flexibly and conveniently assign and track related work.

Requirements Classification Management

 

Project Management:Leveraging the powerful project and process management capabilities of the SIPM/PLM system, Wanmu Shengyuan has standardized and embedded the R&D workflows for its four product lines—solid wood furniture, upholstered furniture, mattresses, and home lifestyle products—as well as for more than ten brands including Yuanshi Muyu, Visha, Hanke, Fangdi, Duoyi, and others—into the PLM system, establishing reusable project templates.

All deliverables throughout the product development lifecycle—from design and prototyping, to purchase order placement and final marketing launch—are governed by corresponding approval and review workflows. This ensures that the development process remains controlled, outputs are complete and systematically archived, and documentation is easily accessible for reference.The system also enables seamless information sharing and cross-functional collaboration, accelerating and enhancing the execution of concurrent engineering and parallel product development activities.

Project Classification Management

Project Template Management

 

Material Management:Material master data is assigned to designated personnel with clear responsibilities, and is maintained exclusively by authorized individuals.Materials can be created directly under a requirement, inheriting certain attributes from that requirement. Once created, materials are archived in the material library and automatically categorized by material type.

Material Association Page

 

BOM Management:After implementation, BOM management will be standardized, and the flow of design data as well as the management of Design BOMs within the PLM system will be achieved.The electronic document management for product design revolves around the BOM, enabling quick indexing of any node (component) within the product structure—using the BOM navigation provided internally by the system—to find associated 3D model drawings and other technical documentation. It also supports forward tracing to view all sub-components of a given part and backward tracing to identify the parent assemblies that the component belongs to. This facilitates efficient querying and referencing during the design process.

BOM Manager

 

Change Management:By streamlining and standardizing workflows, the company’s engineering change process has been formalized within the system to ensure that all technical changes are controlled and executed in a standardized manner.All change requests are centrally managed within the system, where electronic documents are always kept up-to-date and reflect the latest approved versions. The entire change process—including related documents and approval nodes—is fully traceable. After a change is implemented, users can review detailed change records and automatically notify responsible personnel to carry out subsequent actions.

Material Change Details

 

Coding Management:Through the implementation of SIPM/PLM, the company has standardized a material coding system aligned with its management requirements. Automatic code generation via SIPM/PLM ensures "one item, one code," effectively eliminating issues such as multiple codes for the same item, multiple items sharing the same code, and inconsistent or overly complex coding practices.

Coding Structure Management

 

Summary:

Data Management:A formal submission, review, and approval mechanism for data has been established, enabling centralized, standardized, and unified management of product data—including BOMs, drawings, and technical documents. This enhances both the security and retrieval efficiency of product data, significantly elevating the company’s overall data management capabilities.

The success of data management hinges on a rational and effective organizational structure and well-defined processes. Therefore, greater emphasis must be placed on building the supporting organizational framework and workflows for data quality management. The core R&D management philosophy embedded in SIPM/PLM—from design through to production—precisely reflects Wanmu Shengyuan’s holistic approach to digital transformation, providing a solid foundation for organizational growth.